History

SAVOY Dynasty

The Savoy Dynasty dates back to the beginning of the distant 11th century. It is named after the legendary Savoy region that gradually becomes a historical, military and cultural centre of Italy. The founder of the great dynasty is the mighty and just ruler Umberto I “Biancamano”. The heirs of his throne are brave and enlightened men. They prove themselves as worriers, art patrons, fair rulers and wise diplomats. The mission of their life is to unite all the Italian countries under the scepter of Savoy.

The greatest accomplishments towards this aim are made by the founder of contemporary Italy – Victor Emmanuel II, who was also called “Padre della Patria”. He surrounds himself with wise advisors, who have left lasting traces in world’s history. Victor Emmanuel II undertakes serious economical and political reforms – marks the beginning of industrialization. Build railways and roads, and destroys the remains of feudalism. He also acts as a talented general.

SAVOY Drinks

Inspired by the history of the Savoy Dynasty, in 1903 the Dutch Company Uto Nederland begins to produce a series of spirits under the Savoy brand in the Netherlands. Through the years the product line includes high-quality vodka, gin, whisky, rum and others. Savoy becomes a symbol of nobility, tradition and aristocracy and wins many admirers on the old continent.

SAVOY in Bulgaria

1993

In 1993, SAVOY vodka enters the Bulgarian market for the first time and becomes a symbol of high quality and class. Over the years, other products from the SAVOY portfolio have been launched in Bulgaria too.

2008

In 2008, all Savoy drinks are with new designs and changed bottles.

2021

In 2021, Savoy Pink Gin appears on the market in Bulgaria and quickly becomes the preferred pink gin.

2024

In 2024, all Savoy drinks started to be offered on the market in one, new, modern bottle.