Savoy is a key brand within Bulgaria's largest wine and spirits producer, SIS Industries. The company possesses over 2,000 hectares of vineyards, establishing its position as a leading wine producer in the country.
The brand's production facilities are strategically located near Karnobat in Southeastern Bulgaria.
The Savoy brand originated in the early 20th century in the Netherlands, established by UTO Nederland. The brand's name was inspired by the historical Savoy dynasty of the Middle Ages, which existed in a region encompassing present-day Italy and France. In the early 1990s, SIS Industries Ltd. acquired the Savoy brand and commenced production in Bulgaria. Subsequently, SIS Industries strategically developed the brand both domestically and internationally.
Today, Savoy stands as Bulgaria's most prominent spirit brand, with leading products across various categories, including Savoy Vodka, Savoy Whisky, Savoy Gin, and Savoy Tequila. These products are recognized for their consistently high quality, evidenced by awards received in international competitions, and are attracting a growing consumer base beyond Bulgaria's borders. Currently distributed in over 20 countries worldwide, Savoy spirits are gaining increasing popularity among discerning consumers of premium beverages.
